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Custom Marketing Analytics

Custom Marketing Analytics and Go-to-Market Intelligence
Where the Stakes Are Too High to Guess.

We quantify waste, identify leverage, and tell you exactly where to move next — so your next decision is backed by analysis, not assumption.

Account Intelligence Audit Human Reviewed
Search Term Waste 31% of spend
Budget Efficiency 84 / 100
Avg. Quality Score 6.8 / 10
Top Campaign ROAS 4.2×
Monthly spend efficiency trend
4 critical findings with recommendations

GTM intelligence and Google Ads analytics — both built to drive decisions, not surface data.

Go-To-Market Intelligence

For teams launching products, entering markets, or building outbound programs.

We analyze your competitors, map your buyers, and deliver a complete GTM Intelligence Brief. Hand it to a new SDR and they can start prospecting day one.

Includes: Competitive analysis • Target account mapping • Outreach sequences • Positioning recommendations

Google Ads Analytics

For companies spending $50K+/month who need clarity on where budget is working — and where it isn't.

We run deep analysis on your ad account and translate it into executive-ready intelligence. Not dashboards, not data dumps — actual answers with the strategic context to act on them.

Includes: 12-month executive summary • Search term analysis • Custom analytics • Clear recommendations

Why $50K+? At this spend level, the gap between what the algorithm reports and what's actually happening can be worth hundreds of thousands of dollars annually.

72%
CPA reduction — national franchise account
over 12 months of active analysis
$96M+
In conversion value analyzed
across active portfolio
100%
Analyst-reviewed, every engagement
— no exceptions

The combination that actually works.

AI is fast.

It processes your entire account in minutes and catches patterns humans would miss.

AI is also blind.

It doesn't know your strategy, your market, or why that "irrelevant" keyword is actually intentional.

We don't hide mistakes.

Every engagement includes documented review notes where we call out what the AI got wrong and why. These moments often spark the most valuable conversations.

From scoping call to intelligence brief in under a week.

1

Discovery call

We start with a scoping call to understand your account, your market, and the specific questions you need answered. No generic audits — every engagement is shaped around your situation.

~30 minutes
2

Deep analysis

Our AI processes your data across all relevant dimensions — search terms, spend patterns, geography, dayparting, competitive landscape, and buyer intent.

2–3 business days
3

Analyst review

A senior analyst reviews every finding, documents where human judgment overrides the model, and builds the strategic narrative that ties it together.

1–2 business days
4

Delivered with a briefing

Your intelligence brief is delivered via private link, with a recorded video walkthrough — or a live call if you prefer. You leave knowing exactly what to do first.

Within 5–7 business days total

People who need answers, not more data.

Marketing Leaders

You need insights that move strategy, not another dashboard that needs babysitting every week.

Sales Teams

You need a ready-to-use playbook — not a strategy deck that sits in a folder and never gets opened.

Founders

You want senior-level analysis and clear recommendations — without committing to a full-time retainer.

Agencies

You need to scale reporting across clients without hiring a full analyst team or sacrificing quality.

Not the right fit if: you're spending under $50K/month on paid search, you need someone to manage your campaigns on an ongoing basis, or you're an agency looking to white-label analysis.
We analyze. We advise. You and your team execute.

Shout out to Ben et al for helping me work out a few things and get my business rolling in the right direction. Ben has been a huge help in getting our lead volume and marketing operations in order. He was able to assess exactly where we had holes in our targeting and processes. We're finally trending toward beating our previous MRR record.

Jared Founder, Series B Startup
Engagements start at $5,000.

We onboard in batches to ensure every engagement gets proper attention.

Leave your info and we'll reach out when we're ready for you.

No spam. Just an email when we're ready for you.

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We'll be in touch when a spot opens up.